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Birth of a Brand with UGGs Founder, Brian Smith
March 7, 2023 @ 9:00 am - 10:00 am
UGG Founder Brian Smith will share with the participants the life and business wisdom he gained in founding and building the UGG brand. Some key takeaways for our women entrepreneurs include:
- FEAR—Dealing with the ever-present reality of uncertainty
- LETTING GO—Releasing things you cannot control
- LOYALTY—Passionate dedication to customers, employees and the vision
- SPIRITUALITY—An understanding of what creates peace and perspective in life
- ENJOYING THE PROCESS—The tadpole principle of being in the NOW
- RESILIENCE—The ability to get back up after setbacks
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